I’m Mohand , a Creative Director with 8+ years of editing experience, specializing in high-retention YouTube strategy.

I don’t just edit videos. I design structure. I engineer openings. I control pacing. Every second is intentional.

As a Lead Editor and Team Manager, I lead teams, built production systems, and shaped content frameworks designed to hold attention and drive measurable performance. Retention isn’t luck. It’s architecture.

I operate where creativity meets precision. Hooks are calculated. Emotional beats are deliberate. Transitions serve purpose. The goal is simple: reduce drop-off, increase watch time, and build scalable content systems.

I approach every project with a performance-first mindset. Not just better-looking videos , better-performing ones.

Strategy before style. Structure before spectacle.

Retention first. Performance always.